Pause before you pay (part I)

THE ART OF MINDFUL SPENDING: HOW TO COMBAT IMPULSE BUYING

In the rush of daily life, the urge to make spontaneous purchases can be compelling. Yet, giving in to this impulse often leads to clutter, not just in our homes but in our financial lives as well. 

Warren Buffett wisely advised, “If you buy things you do not need, soon you will have to sell things you need.” This caution speaks volumes about the value of pausing before making a purchase.

Preventing Impulse Buys

The first benefit of taking a moment before reaching for your wallet is the opportunity to question the necessity of a purchase. Is this item something you’ve been planning to buy, or is it just a momentary desire triggered by clever marketing or fleeting emotions? Stopping to reflect can help you avoid the quick thrill of impulse buying, which often fades into regret.

Alignment with Financial Goals

Every purchase or investment you make has the potential to either advance or detract from your financial goals. This makes pausing before a purchase not just prudent, but essential. 

Ask yourself: Does this purchase align with my long-term aspirations? For instance, if your goal is to travel more, weigh the immediate satisfaction of a new outfit against the enduring memories and pleasure of a future trip. 

Beyond typical savings, consider diverse investment avenues as well. Investing in stocks might offer potential returns and liquidity, but alternative investments like art could align with personal passions and provide aesthetic enjoyment while still appreciating in value over time. 

As Oprah Winfrey insightfully remarked, “Do the one thing you think you cannot do. Fail at it. Try again. Do better the second time.” This philosophy encourages not just thoughtful spending but also daring and diversifying your investment choices, pushing you to explore options beyond the conventional, thereby broadening your financial horizon and potentially enriching your personal and financial growth.

Reduces Buyer’s Remorse

Nothing is more frustrating than purchasing something only to realise it wasn’t necessary, or it doesn’t bring the joy you expected. By pausing, you give yourself the chance to really think about how much you’ll use the item and whether it’s worth the cost. This mindfulness can significantly decrease the likelihood of buyer’s remorse.

By adopting a mindful approach to spending, not only do you save money, but you also ensure that your purchases bring real value and joy into your life. This practice of pausing helps cultivate a deeper understanding of your financial habits and fosters a more intentional lifestyle.

The Monte Carlo Fallacy

Also known as the gambler’s fallacy, the Monte Carlo fallacy is the mistaken belief that past events can influence future outcomes in situations where the events are actually independent. This fallacy, or cognitive bias, originates from the world of gambling, where players may erroneously believe that a streak of losses makes a win more likely or vice versa.

In reality, each spin of the roulette wheel or roll of the dice is an independent event, unaffected by what happened before. The odds remain the same, regardless of previous outcomes. However, our minds struggle with this concept, often seeking patterns and meaning where none exist.

In the realm of financial planning, making sound decisions is crucial for long-term success and well-being. However, our minds are not always as rational as we might hope, and we can tag onto patterns that aren’t accurate. Cognitive biases, such as the gambler’s fallacy, can subtly influence our planning processes and lead us astray.

This cognitive bias can manifest in various ways in our financial lives. For example, an investor who has experienced a series of losses may believe that they are “due” for a win, leading them to make riskier investments or to hold onto losing positions longer than they should. Conversely, an investor who has had a streak of success may become overconfident, believing that their past performance guarantees future results.

The gambler’s fallacy can also influence our perception of market trends. If the stock market has been on a prolonged bull run, some investors may believe that a downturn is imminent, causing them to sell off their positions prematurely. Similarly, if the market has experienced a significant drop, some may hesitate to invest, believing that further losses are inevitable.

So, how can we guard against the influence of the gambler’s fallacy in our financial decision-making? Here are a few strategies to consider:

1. Understand the independence of events:
Remind yourself that past performance does not guarantee future results. Each investment decision should be evaluated on its own merits, based on current market conditions and your personal financial goals.

2. Consider data and analysis:
Rather than making decisions based on gut feelings or hunches, ground your financial choices in solid research and data. Consult with a financial planner who can provide objective insights and help you maintain a long-term perspective.

3. Embrace a diversified portfolio:
By spreading your investments across a range of asset classes and sectors, you can help mitigate the impact of short-term market fluctuations and reduce the temptation to make reactionary decisions based on recent performance.

4. Check in with yourself:
When making financial decisions, take a moment to check in with yourself. What emotional factors or cognitive biases are influencing you? By bringing awareness to your thought processes and feelings, you can make more clear-headed, healthy choices.

5. Maintain a long-term outlook:
Remember that successful financial planning is a marathon, not a sprint. Short-term market movements, whether positive or negative, are less important than your overall trajectory. Stay focused on your long-term goals and resist the urge to make impulsive decisions based on recent events.

The gambler’s fallacy is just one of many cognitive biases that can impact our financial choices. By understanding these biases and actively working to counteract them, we can make more informed, level-headed decisions about our money.

It ain’t gonna be easy

The road toward financial independence and a meaningful life is seldom straight or smooth. It’s a path fraught with challenges, requiring not just financial acumen but also a steadfast commitment to your long-term goals. The words, “I’m not telling you it’s going to be easy. I’m telling you it’s going to be worth it,” resonate deeply in this context, offering both a sobering reminder and a hopeful promise.

It ain’t gonna be easy. Embarking on this journey means embracing complexity and uncertainty—not just occasionally, but as constant companions. Planning and building a life of value isn’t merely about making more money or saving aggressively, though these are undoubtedly crucial components.

It’s about crafting a life that aligns with your deepest values and aspirations, a life where money serves not as the end goal but as a tool for crafting a richer, more fulfilling existence.

The challenges are manifold and requires a disciplined approach to investment in ourselves and our futures, where strategic patience is more than a virtue—it’s a necessity. Each decision must be weighed not only for its potential return but for its alignment with broader life goals.

Moreover, the journey involves constant education and re-education. This learning curve can be steep, but it’s also enriching—an opportunity to deepen your understanding not only of finance but of your personal relationship with money.

However, the true value of this journey lies in its transformative power. Financial independence isn’t just about securing enough assets to live comfortably—it’s about gaining the freedom to pursue your passions without financial constraints. It’s about the peace of mind that comes from knowing you can weather financial storms. It’s about the ability to provide for loved ones and the capacity to give generously to causes that matter to you.

This path also teaches resilience and resourcefulness. You’ll learn to craft budgets that reflect your priorities, invest in ways that mirror your risk tolerance and ethical beliefs, and pivot your strategies in response to life’s inevitable changes. Each step, each decision, is a building block in creating a stable and robust financial foundation.

The Art Williams quote – “I’m not telling you it’s going to be easy. I’m telling you it’s going to be worth it,” serves as a beacon for anyone embarking on or navigating the path to financial independence. It acknowledges the hardships and the hurdles but also illuminates the profound rewards that lie beyond them. When the going gets tough—as it invariably will—these words remind us to look beyond the immediate difficulties to the long-term benefits.

Ultimately, the journey towards financial independence is as much about cultivating personal virtues—patience, perseverance, and foresight—as it is about accumulating wealth.

It’s a testament to the fact that the most significant investments you make are not just in your portfolio, but in yourself. And indeed, while the journey may not be easy, it promises to be immensely worth it.

Being kind to the inner critic

Sometimes, we can be hardest on ourselves (and others) when working with money! This could be because we’ve been taught to think that our success is largely determined and defined by numbers, investment strategies, and external factors that impact our financial well-being. However, true financial success is most often rooted in our internal world—our thoughts, beliefs, and the narratives we tell ourselves. So – it’s a much bigger picture.

As we begin to explore this bigger picture, one of the most significant obstacles to financial and emotional well-being is the presence of a harsh inner critic. This internal voice, formed during childhood, can fill our minds with self-doubt, negativity, and a sense of inadequacy. As we grow older, this inner critic can become more pronounced, influencing our financial decisions and hindering our ability to lead fulfilling lives.

The inner critic can manifest in various ways when it comes to our financial lives. It might tell us that we’re not good enough with money, that we’ll never be able to save enough for retirement, or that we don’t deserve financial success. These thoughts can lead to feelings of anxiety, shame, and even paralysis when it comes to making important financial decisions.

The key to overcoming the inner critic lies in developing a more compassionate and kinder relationship with ourselves. This involves telling ourselves that our worth is not tied to our financial status and that setbacks and challenges are a normal part of the journey.

So, how can we begin to silence our inner critic and cultivate greater self-compassion in our financial lives? Here are a few strategies to consider:

1. Practice mindfulness:
Take time each day to observe your thoughts without judgment. When you notice your inner critic arising, acknowledge its presence and then gently redirect your focus to the present moment.

2. Reframe negative self-talk:
When you catch yourself engaging in negative self-talk about your financial situation, try to reframe those thoughts in a more balanced, compassionate way. For example, instead of telling yourself, “I’ll never get out of debt,” try, “I’m taking steps to improve my financial health, and I’m making progress every day.”

3. Celebrate your successes:
Often, our inner critic can cause us to overlook our financial wins, no matter how small. Make a point of celebrating your successes, whether it’s paying off a credit card or sticking to your budget for a month.

4. Seek support:
Surround yourself with people who uplift and encourage you, whether it’s friends, family, or a financial planner who takes a holistic, client-centric approach. Having a supportive network will help counteract the negative influence of your inner critic.

5. Practice self-care:
Engage in activities that promote your overall well-being, such as exercise, hobbies, or spending time in nature. When we take care of ourselves holistically, we’re better equipped to manage stress and maintain a positive outlook.

The ultimate goal of financial planning is not just to accumulate wealth, but to create a life that is rich in purpose, meaning, and fulfilment. By learning to silence our inner critic and approach our financial lives with greater self-compassion, we open ourselves up to a more joyful, abundant existence.

Remember, the journey to financial and emotional well-being is not always a straight line. There will be ups and downs, successes and setbacks. What matters most is how we choose to relate to ourselves along the way. By cultivating a kinder, more compassionate inner dialogue, we create the foundation for a financial life that is truly aligned with our deepest values and aspirations.

Retirement needs to be revisited

70 is the new 60! We live in an era where longevity is increasing, and living costs are surging; the traditional concept of retiring at 65 is undergoing a significant transformation. It’s becoming evident that the golden years of retirement, once anticipated as a time of leisure following a fixed endpoint in one’s career, no longer aligns with the financial and personal realities many face today.

Traditionally, retirement has been sold as the ultimate reward after decades of work—a time to relax and enjoy the fruits of one’s lifelong toil. However, as life expectancy extends and the age demographic shifts globally, the feasibility and desirability of stepping away from the workforce at 65 are being reevaluated. Not only are people living longer, but they are also maintaining their health and vitality into later life, prompting a redefinition of what it means to be ‘old and retired.’

The notion of retirement as a clear-cut phase is giving way to more dynamic models, such as phased retirement or the concept of ‘rewiring’ instead of retiring. These models embrace the idea that the later years can be just as productive and enriching, albeit in different capacities than the traditional career paths.

Moreover, the financial landscape underscores the urgency for a new approach. As highlighted by BlackRock’s CEO, Larry Fink, the economic environment that supported retirement at 65 in the past has evolved. The cost of living has risen dramatically, and the social safety nets that previous generations relied on are becoming less reliable. This shift necessitates a proactive approach to financial planning, where individuals are encouraged to think beyond the conventional retirement age, planning more comprehensively for longer, more active later years.

This new paradigm invites a fresh perspective on investing and saving. The mantra of ‘time in the markets, not timing the markets’ becomes particularly poignant, reinforcing the importance of long-term, steady financial strategies over attempts to capitalise on market fluctuations. This approach is crucial in building a robust financial foundation supporting a longer, more active financial independence phase.

Another critical aspect of this transition is the psychological shift from viewing retirement as an end to seeing it as a new beginning—a phase filled with opportunities for growth, learning, and engagement in activities that were perhaps set aside during the more hectic career years. This mindset encourages continuous personal development and a vibrant lifestyle that doesn’t necessarily conform to the traditional retirement stereotype.

As we navigate this changing terrain, it’s essential to engage in discussions about financial independence and retirement planning that reflect these new realities. Whether it’s through community seminars, financial advisory services, or personal research, equipping oneself with knowledge and adaptable strategies is key to thriving in this new era.

It’s clear that as we look forward to the future, retiring at 65 needs to be revisited and recalibrated to suit our longer, healthier, and more active lives. Embracing a flexible, informed approach to retirement planning will not only help ensure financial security but will also open the door to a fulfilling and engaged later life. This is not just about adjusting expectations but about transforming them into a vision that celebrates longevity with vitality and purpose.

The essential interplay of love and money

Love and money—two forces that drive our lives in profoundly different ways. While one fills our hearts, the other fuels our ambitions.

But what happens when these worlds collide?

Integrating love into our financial decisions doesn’t just add a layer of complexity; it transforms money management into a shared journey of goals, dreams, and sometimes, necessary compromises. This integration can bring about a sense of joy and fulfilment, inspiring us to make more meaningful financial choices.

It can transform routine tasks into meaningful engagements and challenging conversations into opportunities for growth and deeper connection.

If we choose to live life with love as our guiding north star, we will begin to see life and love as two vines entwined; each supports and strengthens the other. When we approach financial decisions with the same care and attention we give to our loved ones, managing money becomes more than just numbers on a page. It reflects our values, hopes, and dreams for the people who matter most. This healthy and intentional intertwining of emotions and economics can transform even mundane moments into cherished memories.

Similarly, when laughter accompanies financial discussions—perhaps through shared jokes about past mishaps or optimistic dreams about the future—it can lighten the mood and open the door to more profound engagement. Sharing financial goals and working together to achieve them can bring joy and a sense of accomplishment that deepens the bonds of love. It’s the joy of shared financial goals that makes even the most tedious tasks feel like part of a grander, loving endeavour. This sense of togetherness and shared success can make us feel more connected and valued in our relationships.

Labour without love can feel like endless drudgery, but when tasks are infused with love and shared purpose, all chores and occupations can become sources of joy. This is particularly true when managing family finances. Whether it’s budgeting for groceries or planning for retirement, tackling these tasks together, with love and mutual respect, can transform them from burdens into expressions of care and commitment to each other’s well-being.

Listening might be the most crucial skill in any relationship, and its importance extends into the realm of financial planning. Listening without love might catch the words, but it misses the heart. When we listen with love, we hear more than just concerns about expenditures or investments; we hear what these issues mean to our loved ones.

This deep level of understanding is crucial for making informed, compassionate financial decisions that respect our relationships and support our collective goals. This emphasis on listening with love can make us feel more understood and respected in our financial discussions.

Every tough conversation about money, whether it’s setting a budget, discussing spending habits, or planning for future investments, benefits immensely from a foundation of love.

This doesn’t mean avoiding difficult topics; rather, it involves approaching these discussions with a commitment to understanding and supporting each other, recognising that these conversations are not just about money—they’re about building a life together. Remember, when love leads the way, even the most complex financial decisions can become pathways to deeper mutual understanding and shared success.

Fostering healthier relationships through intentional conversations

“How will they react?”
“Will this ruin our relationship?”

We all have thoughts like this when we are faced with the inevitability of a tough conversation. The scary uncertainty can make us shy away from addressing issues that need airing, leading to unresolved tensions and misunderstandings.

Taking the next step is an art form that calls for courage, compassion, and clarity.

Avoiding difficult discussions is a common human tendency, yet it can lead to even more complex problems down the line. As you read this, is there perhaps a conversation you’ve been putting off? Could it be time to face it head-on?

It doesn’t have to be monumental or life-altering. It could be as simple as addressing a misunderstanding at work or expressing how a comment from a friend left you feeling unsettled. It can be regarding finances, health, or anything else that has not been clear or left unresolved – nothing is off the table.

Developing the skills to tackle these tough conversations begins when we identify one specific conversation we’ve been avoiding and commit to initiating it. Starting these conversations, regardless of their outcome, is a practice in bravery and emotional intelligence. Over time, this practice can enhance our ability to handle challenging interactions with greater ease and confidence.

Before diving into a difficult conversation, it can be beneficial to engage in a moment of meditation or reflective thinking. This preparatory step isn’t about scripting the dialogue but rather understanding our own emotions and needs related to the issue at hand.

Ask yourself: What exactly is bothering me? What outcome am I hoping for? This introspection helps us articulate our thoughts and approach the conversation with a defined purpose.

Research underscores the importance of such preparations. A study by the Harvard Business Review highlighted that individuals who engaged in self-reflective exercises before meaningful discussions felt more confident and were perceived as more composed by their conversational partners. This preparation can transform anxiety into a roadmap for constructive dialogue.

Moreover, it’s crucial to remember that perfection isn’t the goal of tough conversations. The aim is to communicate honestly and respectfully. A simple yet powerful affirmation to keep in mind is: “May I speak with truth, kindness, and confidence in this moment.” This mindset focuses on the intent behind your words, prioritising genuine communication over faultless delivery.

Statistics reveal that a significant number of people avoid difficult conversations due to fear of conflict or damaging relationships. A Gallup poll indicated that nearly 70% of individuals avoid difficult conversations at work, often resulting in workplace conflicts that could have been mitigated or resolved through early dialogue.

Ultimately, embracing tough conversations is about more than just resolving specific issues—it’s about growing in personal strength and fostering healthier relationships. Each conversation is an opportunity to build trust, enhance understanding, and affirm mutual respect. By approaching these dialogues with preparation and a positive intent, we not only address the immediate issues but also lay down the groundwork for more open, honest, and supportive interactions in the future.

One step at a time: The importance of direction in personal growth

We’ve all heard the saying, “One step at a time.” It’s a simple yet powerful reminder that progress, no matter how small, is still progress. However, there’s an important caveat to this wisdom: those steps need to be in the right direction.

Imagine walking through a dense forest, trying to reach a specific destination. Each step forward feels like an accomplishment, a sign that you’re getting closer to your goal. But what if you’re heading in the wrong direction? Every step, no matter how determined or well-intentioned, could actually be taking you further away from where you want to be.

The same principle applies to personal growth and goal achievement. We can put in countless hours of effort, take consistent action, and celebrate our progress along the way. But if we haven’t clarified our direction or ensured that our actions align with our true objectives, we may find ourselves lost or unfulfilled, even after all that hard work.

This is why setting clear intentions and regularly assessing our direction is so crucial. Before we embark on any journey of growth or change, we need to take a step back and ask ourselves some key questions:

– What is my ultimate goal or vision?
– Why is this important to me?
– What values and priorities do I want to honour along the way?
– How will I know if I’m on the right track?

Of course, even with a clear direction, the path is rarely linear. We may encounter obstacles, setbacks, or moments of doubt. We may need to course-correct or adapt our strategies as we learn and grow. But with a strong sense of purpose and direction, we can trust that each step, no matter how small or imperfect, is contributing to our larger vision.

As we pursue our goals and aspirations, it’s important to cultivate a balance of focus and flexibility. Stay committed to your overall direction, but be willing to adjust your route as needed. Celebrate your progress, but also take time to reflect and realign regularly.

And remember, the journey of personal growth is not a race or a competition. It’s a deeply personal and ongoing process of becoming the best version of ourselves. So, embrace the power of small steps and incremental progress, but always ensure that those steps are guided by a clear and purposeful direction.

In the words of author and motivational speaker Simon Sinek, “Dream big, start small, but most of all, start.” Take that first step today with intention and clarity. Trust that each step in the right direction, no matter how small, is bringing you closer to the life and version of yourself to which you aspire.

As you forge your own path of growth and change, remember: one step at a time, in the direction of your dreams. Keep your vision fixed on the future, your actions grounded in the present, and your heart open to the journey. The destination is worth it, and so is every step along the way.

The No-Complaints Diet: Awareness and Acceptance

In a world filled with challenges and imperfections, it’s easy to fall into the trap of complaining. We complain about our jobs, our relationships, our finances, and countless other aspects of our lives. While it’s natural to express dissatisfaction, the habit of complaining can have a profound negative impact on our well-being and success.

That’s why the “no-complaints diet” is a powerful concept worth embracing. This isn’t about toxic positivity or denying the existence of problems. Rather, it’s a recognition that complaining achieves nothing and undermines our happiness and potential.

When we’re faced with circumstances we don’t like, we have three constructive options: change them, walk away from them, or accept them.

If we can change something for the better, this is often the most empowering course of action. It involves taking responsibility for our situation and proactively working to improve it. This could mean having a difficult conversation with a colleague, setting boundaries in a relationship, or creating a plan to get out of debt.

However, there are times when changing a situation is beyond our control or influence. In these cases, the next best option may be to walk away. This could involve leaving a toxic work environment, ending an unhealthy relationship, or letting go of a goal that no longer aligns with our values.

While walking away can be difficult, it’s often necessary for our long-term well-being and growth.

But what about those situations that we can’t change or walk away from? This is where acceptance comes in. Acceptance doesn’t mean resignation or apathy. It means acknowledging reality as it is, without resistance or judgment. It means focusing on what we can control—our thoughts, emotions, and actions—rather than dwelling on what we can’t.

When we complain about things we can’t change or walk away from, we trap ourselves in a cycle of negative emotions and unproductive behaviour. We waste precious energy on something that cannot be altered, rather than directing that energy towards more positive pursuits.

Embracing acceptance doesn’t mean we have to like or agree with everything. It simply means we choose not to let imperfect circumstances control our inner state. We can still work towards change in the long-term, but in the present moment, we choose peace and perspective over complaint and frustration.

As the psychologist Nathaniel Branden said, “The first step toward change is awareness. The second step is acceptance.” By becoming aware of our complaining habit and consciously choosing to accept what we cannot change, we open ourselves up to greater resilience, adaptability, and inner peace.

Embarking on a “no-complaints diet” is a gradual process that requires practice and self-compassion. Start by noticing when you complain and asking yourself if it’s serving any productive purpose. If not, consciously redirect your thoughts and conversation to something more constructive.

Surround yourself with positive influences and practice gratitude for the good things in your life. When you find yourself in a challenging situation, focus on what you can learn and how you can grow, rather than dwelling on the negatives.

Over time, as you train your mind to let go of complaints and embrace acceptance, you’ll likely find that your overall well-being and outlook on life improve. You’ll be better equipped to handle challenges, appreciate the present moment, and create positive change where it truly matters.

So, are you ready to start your “no-complaints diet”? Remember, it’s not about perfection, but progress. Every complaint you catch and redirect is a step towards a more empowered, peaceful, and fulfilling life.

The power of Conceive, Believe, Achieve

“Whether you think you can, or you think you can’t—you’re right.” This famous quote by Henry Ford encapsulates the incredible power our minds have in shaping our reality (financial or otherwise!). The path to financial success is not just about numbers and strategies; it’s also about harnessing the power of your mind. By embracing the “Conceive, Believe, Achieve” framework, you can transform your relationship with money and create the financial life you’ve always wanted.

The first step is to conceive a clear, vivid vision of your ideal financial future. Allow yourself to dream big and imagine what your life would look like if money were no object. What kind of home would you live in? What experiences would you have? What impact would you make in the world? The more specific and emotionally resonant your vision, the more power it will have to inspire and motivate you.

Once you have a compelling vision, the next crucial step is cultivating an unwavering belief in your ability to achieve it. This is where many people stumble, as they allow limiting beliefs and self-doubt to hold them back. However, your beliefs are not set in stone; you can change them through deliberate practice and self-reflection.

Start by examining your current beliefs about money and success. Are they empowering or limiting? Do they support your vision or hold you back? Challenge any negative beliefs and replace them with empowering ones. Affirm to yourself daily that you are worthy of abundance and capable of achieving your goals.

Surround yourself with positive influences that reinforce your belief in yourself. Read books and listen to podcasts that inspire and educate you. Seek out mentors and role models who have achieved what you aspire to. Cultivate a circle of supporters who believe in your vision and encourage you to keep pushing forward.

As your belief grows stronger, you’ll find yourself naturally drawn to take action toward your goals. This is where the “achieve” part of the framework comes into play. Break your vision down into specific, measurable objectives and create a plan to achieve them. Take consistent action, no matter how small, and celebrate your progress.

When you encounter obstacles or setbacks, resist the temptation to let doubt creep back in. Instead, view challenges as opportunities to learn and grow. Adjust your plan if necessary, but always keep sight of your ultimate vision. Keep nurturing your belief, and trust that every step you take will bring you closer to your goals.

As you continue to conceive, believe, and achieve, your financial reality will begin to transform. You will attract new opportunities and resources that align with your vision. You will develop greater confidence and resilience in the face of challenges. Most importantly, you will create a financial life that is truly authentic to your values and desires.

The “Conceive, Believe, Achieve” framework is a powerful tool for transforming your financial life, but it’s not a one-time event. It’s an ongoing practice that requires consistent attention and effort. By continually nurturing your vision, strengthening your belief, and taking inspired action, you’ll create a positive feedback loop that propels you toward your goals faster than you ever thought possible.

So start today by conceiving a bold, exciting vision for your future. Believe in yourself and your ability to make it a reality. Surround yourself with people and arm yourself with information that will support you. Take consistent, purposeful action to achieve your dreams.